Producer, arranger, writer and lyricist – Will Kreth founded MediaGroove in 2006, and is currently the executive director of EIDR.org. Co-founded Wired Magazine way back in 1992, after working for Apple. Participated in the broadband & digital media revolution from the start, in places like SF, Austin and NYC. Investor/Advisor to Critical Metrics (a music recommendation startup). With MediaGroove – Will has produced, arranged, and coordinated the publicity for 9 releases since 2010. Plays percussion, bass and melodica.
An early digital adopter and Internet startup entrepreneur, Wayne was one of the first web developers in Portland, Oregon. As founder of Portland Networks Internet Group, he authored two books on digital media. His musical journey includes several years as event director for the annual Waterfront Blues Festival in PDX. He plays a vintage Guild electric bass, piano and guitar.
PAST MG ALUMNI – Benita is currently completing her M.S in Statistics at Baruch College while also holding a B.S in Chemistry. Benita assisted MediaGroove in the summer of 2019 on digital Marketing Strategies.